OPD enquiries answered by committee
A patient asks about a department on WhatsApp at night; the message bounces between reception desks and gets answered hours later — often by the competing hospital.
Every patient journey tracked — from first enquiry to follow-up.
Hyderabad's hospital groups compete on experience as much as clinical care: fast OPD responses, discharge follow-ups that protect outcomes and reputation, and health-package campaigns that keep beds and slots full. We build the CRM and WhatsApp automation behind that — enquiry triage across calls and WhatsApp, OPD booking, structured post-discharge follow-up, referral tracking for the doctors who send you patients, and compliant package campaigns.
✓ Built on Meta's official WhatsApp Business API · ✓ written scope, no obligation · ✓ across HITEC City, Gachibowli, Madhapur, Jubilee Hills & all of Hyderabad
The patient gap
Why do hospital enquiries and follow-ups go cold?
Discharge is where follow-up dies
Post-discharge instructions, review dates and medication reminders live on paper. Readmissions and complaints often trace back to follow-ups nobody made.
Referral sources are invisible
Hospitals invest heavily in doctor relationships but can't see which referrers actually send volume — so the marketing budget follows anecdotes, not data.
What you get
Patient flow tracked from first enquiry to follow-up.
✓OPD enquiries from calls, WhatsApp, website and walk-ins → one patient record
✓Department-wise appointment booking with automatic WhatsApp confirmations
✓Structured discharge and post-treatment follow-up sequences
✓Doctor referral source tracking — see which referrers send you patients
✓Health-package and camp campaigns as approved, compliant WhatsApp templates
✓Multi-branch, multi-specialty visibility for group leadership
Unified patient CRM
One record per patient across OPD, IPD, packages and branches — no duplicate files, no lost history.
Enquiry triage & routing
Calls, WhatsApp and web enquiries answered fast and routed to the right department or counsellor automatically.
OPD & package booking
Department-wise slots, online booking links and automatic WhatsApp confirmations and reminders.
Discharge & follow-up automation
Structured post-discharge sequences — review reminders, medication alerts, satisfaction check-ins — run on schedule.
Referral tracking
Every admitted patient tagged with their referring doctor or hospital, with volume reports that make relationship ROI visible.
Compliant campaign engine
Health packages, camps and seasonal campaigns as approved WhatsApp templates — measurable, policy-safe, opt-in only.
Hyderabad context
Where this matters across the city.
Corporate hospital corridors
Jubilee Hills, Somajiguda and the IT-corridor belts host flagship hospital campuses that draw patients from across the city — speed of first response decides which group they choose.
Out-of-town and NRI patient flow
Hyderabad hospitals regularly serve patients travelling from other districts and states; structured WhatsApp follow-up is how those relationships and review appointments survive the distance.
Nursing homes & speciality centres
Smaller groups across Secunderabad, Uppal and the suburbs run on referrals and repeat visits — automation gives them the follow-up discipline of a corporate hospital.
Methodology
How a hospital CRM project is delivered.
1Free patient-journey audit
We map OPD enquiry handling, admission and discharge follow-up across your branches and send written findings.
2Design with your team
Department structure, booking rules, follow-up cadence and compliance checks are designed with your front-desk and medical teams.
3Sandbox build & test
Flows built and tested with simulated patients — nothing touches live records until runs pass.
4Go-live & train
Department walkthroughs, go-live and a support SLA covering workflows and WhatsApp template compliance.
Is this for you?
An honest fit check.
✓ A great fit
- You run a multi-speciality hospital, nursing home or speciality centre in Hyderabad
- OPD enquiries go unanswered for hours
- discharge follow-ups are manual
- you can't see which referrals actually drive admissions
✗ Probably not
- You're a single-doctor clinic — the healthcare page is the better fit
- you need a full HIS/ERP with pharmacy and billing first, before CRM automation
FAQ
Common questions, straight answers.
Can this integrate with our hospital information system (HIS)?
If your HIS exposes an API we connect the CRM to it — patient records and appointments stay in sync. If it doesn't, the audit will document the gap and recommend the cleanest path.
Is WhatsApp follow-up after discharge compliant?
Yes, when patients have opted in and messages use approved templates under Meta's official API. Healthcare is a restricted category — we handle template approval and policy compliance end to end.
Can we track which doctors refer patients to us?
Yes. Every admission can carry a referral source field, and leadership reports show referral volume over time — so relationship investment follows data, not anecdotes.
Do you support multi-branch hospital groups?
Yes — branch-level pipelines with role-based access for each front desk, and group-wide roll-ups for leadership.
How long does a hospital CRM project take?
Enquiry routing and OPD automation typically deploy in 2–3 weeks; a full rollout with discharge automation and referral tracking runs 4–6 weeks, scoped after the audit.
What about data privacy for patient records?
Patient data stays in your systems under your control; we hand over full documentation and follow standard healthcare data-handling practices. No third-party data sharing.
Keep exploring
More ways we help Hyderabad businesses.
Free 30-minute architecture audit
We map your patient journey — OPD enquiry to discharge to follow-up — across branches and specialties. Written findings, fixed quote.